Cosmetic ingredient development and Thailand market entry consulting
Oriental Soul develops the cosmetic ingredients used in its own brands, and supports Korean brands in Thailand with TFDA registration, distribution channel development, and marketing.
We develop the ingredients used in our own brands, on our own or through joint research, apply them to our products, and handle overseas sales ourselves.
Ingredients
Developed by Oriental Soul
Composition
Camellia flower tranexamic acid peptide
Patent
Patent application 10-2025-0211005 (filed December 2025)
“빛삼” registered trademark, English name Radiance Ginseng
Test result
Ginsenoside Re at 3,800 mg/kg, 5.4 times that of high-concentration red ginseng (705.91 mg/kg), per a Geumsan Ginseng & Herb Development Agency report dated 15 Nov 2022
Our brands
VivaCité
Premium functional
A functional cosmetic brand made from organic ginseng grown on our own smart farm, with ginsenosides extracted through a patented process. Registered with TFDA in Thailand and ECAS in the Middle East, and sold at Mandarin Oriental in Bangkok, Abu Dhabi, and Oman.
A pouch-type whitening peel-off mask for young Thai consumers, sold at Beautrium, Eve & Boy, and Konvy, and on TikTok Shop and Shopee. We have exported 20,000 units to Thailand.
Thailand market entry consulting
From market research and TFDA registration before entry to distribution and marketing afterwards, we support Korean brands in Thailand step by step. Services are tailored to each company, such as a basic entry package or a sales growth package.
How market entry works
The usual sequence for cosmetics. It varies with the product and the state of the documents, and we carry out the steps that fall within the scope of the engagement. The pre-assessment and registration feasibility check are paid services.
Pre-assessmentWe review ingredients, claims, and sizes to decide whether the product is treated as a cosmetic, a health supplement, or a medical device in Thailand, and check for restricted ingredients and claim issues in advance.
Local license holderIn Thailand, a local company or individual must act as the importer and license holder. We arrange this through our local partner company, including the power of attorney.
DocumentsWe prepare the full ingredient list, the product information file (safety and quality data), manufacturer details, and a Thai label draft. Most of the overall timeline is set at this stage.
TFDA submissionOnce the documents are complete, we submit through the e-Submission system and receive a notification number. The number is printed on the label and is valid for three years.
Labeling and importWe apply Thai labels, clear import customs, and receive the goods into a Thai warehouse.
Distribution and marketingSales begin with distributor matching, TikTok Shop and Shopee listings, and influencer marketing.
Registration by product type
Product
Procedure
Main documents
Cosmetics
Online notification
Ingredient list, product information file, Thai label
Health supplements
Licensing after review
Ingredient and dose rationale, facility data, efficacy evidence
Monthly revenue from THB 5M (about KRW 200M) to THB 30M (about KRW 1.2B)
Built and ran the marketing strategy for the Thai business, 2021 to 2022
More than 100 influencer contents
Negotiated an exclusive rights contract
NOWATER
Collagen peel-off mask
More than 340,000 units sold over two years, 2024 to 2025
Exclusive supply contract with a major Thai beauty distributor
TFDA registration and distributor matching
Launched at Beautrium, Eve & Boy, Konvy, and Watsons
Online sales on TikTok Shop and Shopee
Influencer marketing execution
Krarisse
Whitening peel-off mask
20,000 units exported to Thailand
Pouch-type peel-off mask for young consumers
Launched at Beautrium, Eve & Boy, and Konvy
Online marketing focused on TikTok Shop and Shopee
Government-backed projects
MONSTER GIMSungkyung Foods · seaweed snackKorean seaweed maker and exporter behind the Jidopyo Sungkyung brand Government funding consulting ahead of its Thailand launchAIS PLAYStar BoosterStreaming platform of AIS, Thailand's largest mobile operator KITA digital marketing project: influencer sourcing, strategy and planning, graphic and video content
Brands we have worked with
OHIOHOOInfluencer beautyExclusive supply, launch campaignCOSCODIVegan skincareExclusive import, Shopee and CentralEATH LIBRARYHerbal skincareOfficial agency in ThailandNOWATERPeel-off maskTFDA registration, exclusive supply contract 340,000+ units sold, 2024-2025PLEUVOIRFragrance and body careOfficial agency in ThailandHurum (UNA:N)Health supplementOfficial agency in Thailanddr.munePet health foodOfficial agency in ThailandTROXEDERMCosmeticsTFDA registrationJEJU SUGUKCosmeticsTFDA registrationYULIPLip makeupOfficial agency in ThailandHetrasCosmetics45 SKUs registeredOrion BiologicsExclusive ingredient registration, toothpasteTFDA registrationLactofitHealth supplementTFDA registrationJung Kwan JangHealth supplementTFDA registrationMabelle fifiPet clothingPreviously distributedMongamiPet goodsPreviously distributedBL LashesEyelashesPreviously distributedLash PlusEyelashesPreviously distributed
Company information
Company
Oriental Soul Co., Ltd.
CEO
Seo Woo Park
Founded
February 5, 2025
Business registration no.
849-87-03500
Business
Cosmetic ingredient manufacturing
Address
402, Dunji-ro 50, Seo-gu, Daejeon, South Korea
Contact
Please email us about our brands and Thailand market entry consulting.